Defining persuasion and
influence
The qualities of a successful
persuader
Push vs pull persuasion
styles and the behavioural implications of both when persuading
Perception – how you perceive
situations and how others may perceive you
The identification of
individual ‘filters’ and how to overcome these
The power of positive thought
– preparing for the persuasion discussion
Communication techniques
(verbal and non-verbal) and building rapport
Understanding values and how
to persuade around these
Questioning techniques to
understand values and build relationships
Listening skills and the
pyramid of active listening
Identifying persuasion styles
and how to adapt behaviours to meet the style
Persuasion structure –
constructing a conversation based on respect of yourself and
others
Dealing with conflict –
handling difficult situations without emotions
Presenting your case with
impact, taking the values of others into account
Action planning around
identified practical scenarios.